{"id":83237,"date":"2025-12-04T11:46:08","date_gmt":"2025-12-04T10:46:08","guid":{"rendered":"https:\/\/canfali.com\/benissa-millor-destinacio-turistica-innovadora\/"},"modified":"2025-12-04T11:57:16","modified_gmt":"2025-12-04T10:57:16","slug":"benissa-millor-destinacio-turistica-innovadora","status":"publish","type":"post","link":"https:\/\/canfali.com\/ca-es\/benissa-millor-destinacio-turistica-innovadora\/","title":{"rendered":"Benissa, millor destinaci\u00f3 tur\u00edstica innovadora"},"content":{"rendered":"\n<p>Benissa ha estat proclamat Millor Destinaci\u00f3 Tur\u00edstica Innovador en els Smart Travel News Awards, un dels guardons m\u00e9s prestigiosos del sector tur\u00edstic a Espanya. El lliurament del guard\u00f3 es va celebrar el dimecres a Madrid i la candidatura benissera competia amb destinacions de gran pes. Aquest distintiu reconeix la transformaci\u00f3 profunda que ha experimentat la localitat des de 2022, impulsada per la seva Smart Office i per l&#8217;equip t\u00e8cnic de Templa Consulting, responsables del Sistema d&#8217;Intel\u00b7lig\u00e8ncia Tur\u00edstica. Aquest sistema analitza m\u00e9s de 600 indicadors en temps real, permetent anticipar-se a problemes, ajustar recursos i millorar l&#8217;experi\u00e8ncia del visitant de manera cont\u00ednua.<\/p>\n\n<p>Els resultats van avalar la decisi\u00f3 del jurat. Durant el passat estiu, la congesti\u00f3 en les cales es va reduir un 27% gr\u00e0cies a la redistribuci\u00f3 activa de fluxos tur\u00edstics. El consum d&#8217;aigua en habitatges d&#8217;\u00fas tur\u00edstic va baixar un 18% per pernoctaci\u00f3 despr\u00e9s d&#8217;aplicar mesures d&#8217;efici\u00e8ncia. I les visites al centre hist\u00f2ric van cr\u00e9ixer un 22% gr\u00e0cies a nous esdeveniments i eines digitals dissenyades per a orientar als visitants.<\/p>\n\n<p>El jurat va destacar la capacitat de Benissa per a unir tecnologia, sostenibilitat i participaci\u00f3 ciutadana en un mateix projecte, demostrant que un municipi de grand\u00e0ria mitjana pot situar-se a l&#8217;avantguarda del turisme intel\u00b7ligent quan existeix una estrat\u00e8gia clara i coherent<\/p>\n\n<p>La modernitzaci\u00f3 del model tur\u00edstic ha estat possible gr\u00e0cies a una inversi\u00f3 eficient recolzada en fons europeus, la qual cosa ha perm\u00e8s avan\u00e7ar cap a un dest\u00ed m\u00e9s equilibrat, sostenible i competitiu.<\/p>\n","protected":false},"excerpt":{"rendered":"Benissa ha estat proclamat Millor Destinaci\u00f3 Tur\u00edstica Innovador en els Smart Travel News Awards, un dels guardons m\u00e9s&hellip;","protected":false},"author":5,"featured_media":83242,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[4551],"tags":[4170,3732,1226],"class_list":{"0":"post-83237","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-turisme","8":"tag-innovacio","9":"tag-premi","10":"tag-turisme","11":"cs-entry","12":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v27.3) - 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